Mad Men

The Female Gaze: The Roundup

Channing Tatum is reunited with Matt Bomer and Joe Manganiello in 'Magic Mike XXL'

Check out all of the posts from our Female Gaze Theme Week here.

Women in a Man’s World: ‘Mad Men’ and the Female Gaze


In fact, many of the clients grow to appreciate the benefit of the female gaze, making their products truly (for the most part) appealing to women. This makes more profit than the false patriarchal ideas of a woman’s wants and needs. With the character of Peggy, Weiner is able to let us see the advertising world from the female gaze to criticize the falsehood that lies in selling female products with a male gaze.

Masculinity: The Roundup

Shaun and Ed, Shaun of the Dead

Check out all of the posts from our Masculinity Theme Week here.

‘Mad Men’: Masculinity and the Don Draper Image


Upon viewing the series after knowing the show’s finale, we see that the Don Draper arc reflects a small change in gender perspectives during that era. The Don of Season 1 would never act as the Don in the Season 7 finale. We see that Mad Men was all about shattering the hyper-masculine Don Draper mythos that he built and trapped himself within.

Bitch Flicks’ Weekly Picks


Check out what we’ve been reading this week–and let us know what you’ve been reading/writing in the comments!

Unlikable Women: The Roundup

The weather presenter

Check out all of the posts for our Unlikable Women Theme Week here.

“I’m Not Bad, I’m Just Drawn That Way”: The Exceptionally Beautiful Anti-Heroine

just a few of the pretty TV heroines who escaped criminal punishment for their murderous deeds over the last decade. From left to right, Blake Lively as Serena van der Woodsen, Gossip Girl; Evangeline Lilly as Kate Austen on Lost; Tatiana Maslany as Sarah Manning from Orphan Black

And if you’re anything like me, every reader of this site wants the same thing: to see more portrayals of women on film, televisions, and beyond that reflect their complexities, strengths and weakness alike. We want a greater range of body types, a greater representation of lifestyle choices, a broader world of occupations and skill sets and backstories and destinies.

Triumphing ‘Mad Men’s Peggy Olson

A charming example of the response towards Skyler...

What exactly, then, makes a character “unlikable”? How can we define this complex term? Broadly, a character is unlikable when they behave in an amoral or unethical way (which, of course, depends upon our individual morals and ethics), particularly when their motivations are unclear. However, when it comes to female characters, this term seems to diversify and pluralize.

The Real Hated Housewives of TV

Anna Gunn as Skyler White in Breaking Bad

Naturally, we are all on these anti-heroes’ sides, despite their bad deeds. And Tony Soprano, Don Draper, and Walter White all have an antagonist: their wives. They call their husbands out on their lies, moral failings, and oppose them. Thus, they are seen as the nagging wife that everyone hates.

Representations of Female Sexual Desire: The Roundup

Stanley and Blanche

Check out all of the posts for Representations of Female Sexual Desire Theme Week here.

A Feminine Fire Burns Behind ‘Mad Men’

The women of 'Mad Men'

However, female desire occasionally lives in the subtext of ‘Mad Men’ like fire ants fighting to dig themselves out of a mountain of sand. The show’s complex female characters are regularly lusted after, and at times brave leaps are taken into the sea of their cravings. Other times, their behaviors appear inconsistent, and it seems we’ve been cheated out of crucial discoveries that lurk just beneath their surfaces.

History We Need: ‘Chisholm ’72’

Directed by Shola Lynch, the 2004 documentary ‘Chisholm ’72: Unbought and Unbossed’ tells the story of Chisholm’s campaign for her party’s nomination, and without even trying to, the film offers a necessary antidote to popular culture representation of the dominant white male supremacist lens of history-making that is reified when it goes unchallenged.